NIPR National Insurance Registry

Industry
Insurance

Technology
React
Next JS

NIPR (National Insurance Producer Registry) is a non-profit affiliate of the NAIC that provides technology solutions for insurance licensing. It maintains a central Producer Database and operates the NIPR Gateway to streamline license applications, renewals, and compliance across all U.S. states and territories. Its goal is to simplify and standardize the licensing process for insurance producers, regulators, and carriers.

As part of their growth, NIPR wanted to explore modernizing their brand without overhauling their entire website. This effort aimed to take the first steps toward becoming more identifiable, ownable, and ultimately more helpful to their users.

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Redesigning for Impact: Faster, Friendlier, and Future-Ready

The new site is simpler, more intuitive, and easier to navigate, making it faster for producers and regulators to get things done. It includes smarter tools, clear content, and a modern look that builds trust and reinforces NIPR’s role as the go-to source for insurance licensing and compliance. The redesign also sets the stage for future improvements, helping NIPR stay ahead as the industry evolves.

Expanding Our Partnership: Bringing NIPR’s Brand to Life Beyond the Website

The success of the NIPR website redesign strengthened our partnership, leading to new opportunities beyond digital. We collaborated closely with their interior design team to create custom wall vinyls and signage that brought NIPR’s fresh brand identity to life within their new office space. Additionally, we designed a striking conference booth that showcased their updated look and feel, helping NIPR stand out at industry events and reinforce their modern, professional image across multiple touchpoints.

Building on this momentum, we have also been invited to redesign their brochures, stationery, marketing materials, and swag, providing cohesive branding for conventions and other outreach efforts.

Beyond design, NIPR has trusted us to help tell their story, supporting presentation creation for stakeholders and the CEO, crafting compelling narratives for boards and government officials, aiding them in demos and advocacy efforts to reduce friction in licensing laws.

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Elevating NIPR’s Brand with a Full Experience Overhaul

Building on the success of the initial redesign, we’ve launched the next phase of our partnership with NIPR, moving beyond a simple reskin to a comprehensive transformation. This phase focuses not only on refreshing the site’s styling but also on reimagining the entire user experience. By incorporating cutting-edge design and technology, we’re delivering a modern, seamless platform that fully aligns with NIPR’s vision for the future, ensuring their website remains a powerful, forward-thinking tool for users and stakeholders alike.

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Results to come

With the office redesign and tradeshow booth already live, the website is planned for launch in August.