Shoe Carnival

Technology
Algolia
Amplience
Salesfource

Industry
Ecommerce
Fashion

Shoe Carnival, a leading U.S. footwear retailer with nearly 400 stores, revamped its digital platform with a scalable, composable commerce architecture. Built on Salesforce Composable Commerce, the new modular design allows marketing and merchandising teams to independently manage dynamic campaigns, content, and seamless checkout experiences, supporting fast-paced seasonal demands and frequent product launches.

  • An image of the Cultural Center.

    01 Mobile Screens

  • An image of the Cultural Center.

    03 Product Display Page

  • An image of the Cultural Center.

    02 Desktop Screens

  • 04 Filter Product List

Headless Commerce + Modular Design: Launch Faster, Personalize Smarter, Scale Better

We created a clean, user-first design system focused on clarity, consistency, and real-world flexibility. It’s built on a foundation of reusable page templates, component libraries, and interactive styling that make it easy to roll out seasonal promotions, personalize by location, and support in-store options like BOPIS. Because it lives on Salesforce’s headless commerce platform, everything, from navigation to checkout flows, is seamless and adaptable, giving retailers the agility they need to move fast and grow smarter.

Delivering Measurable Results

30 % uplift in conversion rate
compared to legacy platform performance metrics

Merchandising team productivity doubled,with content updates made in half the time previously required

Landing page conversion increased by 6 %, reflecting faster campaign performance through the new system

40 % reduction in bounce rate
indicating improved engagement and navigation

Last‑minute campaigns launched almost instantly,no developer intervention needed, lightening IT dependence